Axora - Motion Branding

We designed a motion branding kit for technology marketplace Axora with our agency partners Honest Video. Axora wanted to expand their video communications both internally and externally, and ensure all new content was on-brand. We solved this by evolving their current brand guidlines into an animated branding kit, and delivered this for their in-house teams to use. The package contained idents, openers, closers, footage and text holders, screens to show recorded video calls, transitions, and customisable icons.

Design, animation and direction: Copperworks Studio
Agency: Honest Video
Project leads at Axora: Nicole Lyons and Dzeneta Virkava